7 Blog strategies to Promote Your Business in Nigeria

A blog is a powerful tool to promote your business, products or services. Blogging will allow you to connect with people and get feedback which can improve your business and services. There are strategies you can use your blog as a platform for business marketing and promotion.

1. Write information about your Product or services –Include instructions with your products or services out onto the web. Even though you may be afraid that competitors will steal your documentation, you’ll actually be doing your current and prospective customers a great service, build excellent search engine traffic and solidify yourself as the authority in your field where other competitors are too afraid to share their best secrets.

2. Answer people Questions or Comments promptly – There is no doubt that your business will constantly receive questions and comments from your people. Instead of passing these questions off to a file you leave at work go ahead and write about them on the blog. Not only will you be able to gain great search engine traffic from people searching for answers but you’ll also have resources to point other customers to and this will save you time.

3. Discus about your new Product or service – If you have a new  product or service at your business then create a blog post about your new release. Although not everyone will find direct value in the post if they aren’t your customers you can still excite others that have been waiting for a new feature, product or service from your business!
 

4. Customer satisfactory testimonies – Highlight your customer satisfactory testimonies by sharing a small story about them on your blog. If your satisfied customers have businesses of their own, you can consider writing about the business. This attitude will create a great connection with your customers because it shows that you care more than just making money.

5. Post Feedback –, if you receive good feedback about some kind of improvement from people, you can show how you plan to implement these improvements with a new blog post. Posting reviews on your blog can is a great way to share what others have to say about your business, products or services and it’s a very subtle marketing.

6. Connection with other Bloggers – You can connect with other bloggers to extend your network and this can help you to promote your product when there is an equal exchange of value between two parties. If another blogger thoroughly enjoys your products, they’re likely to write about your business on their own blog. Compliment their great words by writing about them on your own business blog.

7. Post Your Fantastic Discounts and Promos – You can hold a contest, event or a gift back to people while pushing out a new blog post. Customers love when there are ways to interact with your business such as participating in a poll in exchange for a prize. You can also use your blog to push out new discounts and promo to increase sales in new and old products.

Always try to share information that’s not just trying to create sales for your business.